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Course design · Level Advanced · Course design Training Corporate
Corporate training: the business problem first
A corporate session with a very broad brief.
Prompt
One test: after the session, learners can do something unaided that they could not before. Without that, richness is noise.
Task: A corporate session with a very broad brief.
[Before you start, do three things]
1. Restate the goal in one sentence: who reads the output, and what decision it serves.
2. If I have not given you the following, ask me. Do not assume:
- the business problem
- roles and authority
- the behaviour to change
- duration
3. Say how you plan to do it (at most 5 steps) and wait for my go-ahead.
[Go through each of these]
- translate training into one behaviour change
- content serves only that
- a thirty-day post-training action
- what training cannot fix
[Process]
1. Write an observable 'can do' statement
2. Work backwards and cut what does not serve it
3. One ten-minute exercise per session
4. One question that exposes misunderstanding
5. Mark where learners drop out
[Output]
Goal, content, exercise, check, dropout point.
[Do not]
- No unobservable objectives like 'understand'
- One point per session
- Never lecture without practice
- Do not assume their interest matches yoursWhat to state before it starts
Leave these unsaid and the model fills them with an assumption. Most 'wrong answers' start here.
- the business problem
- roles and authority
- the behaviour to change
- duration
Go through each of these
Where this kind of work most often goes wrong. Already in the prompt, so you do not have to remember it.
- translate training into one behaviour change
- content serves only that
- a thirty-day post-training action
- what training cannot fix