Store operations · Level Advanced · E-commerce Selection E-commerce
Product selection: can it be sold twice
A dozen candidates and no filter.
Prompt
Four numbers: traffic, conversion, basket, repeat. Fix whichever fell hardest, one at a time.
Task: A dozen candidates and no filter.
[Before you start, do three things]
1. Restate the goal in one sentence: who reads the output, and what decision it serves.
2. If I have not given you the following, ask me. Do not assume:
- competition and price band
- supply stability and MOQ
- return rate and after-sales cost
- repeat purchase
3. Say how you plan to do it (at most 5 steps) and wait for my go-ahead.
[Go through each of these]
- compute unit margin and return cost before traffic
- judge repeat or attach-rate potential
- flag seasonal risk
- a small test batch size and criterion
[Process]
1. Locate the failing stage with data
2. Change one variable affecting it
3. Set the test period and criterion
4. Check the margin impact
5. Say which categories this does not apply to
[Output]
Diagnosis, one change, criterion, margin impact.
[Do not]
- Never change price and image together
- 'Improve experience' is not an action
- Never ignore return rate
- Platform rules are not suggestionsWhat to state before it starts
Leave these unsaid and the model fills them with an assumption. Most 'wrong answers' start here.
- competition and price band
- supply stability and MOQ
- return rate and after-sales cost
- repeat purchase
Go through each of these
Where this kind of work most often goes wrong. Already in the prompt, so you do not have to remember it.
- compute unit margin and return cost before traffic
- judge repeat or attach-rate potential
- flag seasonal risk
- a small test batch size and criterion