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All categories/E-commerce

Store operations · Level Advanced · E-commerce Logistics Experience

Logistics: managing expectations

Slow delivery blamed for reviews when timing was normal.

Prompt

Four numbers: traffic, conversion, basket, repeat. Fix whichever fell hardest, one at a time.

Task: Slow delivery blamed for reviews when timing was normal.

[Before you start, do three things]
1. Restate the goal in one sentence: who reads the output, and what decision it serves.
2. If I have not given you the following, ask me. Do not assume:
   - actual timing by region
   - promised timing
   - exception rate
   - the milestone users watch
3. Say how you plan to do it (at most 5 steps) and wait for my go-ahead.

[Go through each of these]
- region-specific promises
- push exceptions proactively
- flag holiday and remote-area differences
- a compensation standard for delays

[Process]
1. Locate the failing stage with data
2. Change one variable affecting it
3. Set the test period and criterion
4. Check the margin impact
5. Say which categories this does not apply to

[Output]
Diagnosis, one change, criterion, margin impact.

[Do not]
- Never change price and image together
- 'Improve experience' is not an action
- Never ignore return rate
- Platform rules are not suggestions

What to state before it starts

Leave these unsaid and the model fills them with an assumption. Most 'wrong answers' start here.

  • actual timing by region
  • promised timing
  • exception rate
  • the milestone users watch

Go through each of these

Where this kind of work most often goes wrong. Already in the prompt, so you do not have to remember it.

  • region-specific promises
  • push exceptions proactively
  • flag holiday and remote-area differences
  • a compensation standard for delays